Joyful Giver
An App that facilitates the provision of providing essentials and funds to the underprivileged through streamlined process of donation from individuals and organisation. It leverages AI to match donor and organisation and managing inventory for stakeholders.
Understanding the Problem
Significant number of underprivileged face daily challenges related to basic needs such as food and clothing. Despite several efforts a significant gap in the immediate and urgent needs of these vulnerable groups. There is a lack of centralised database to track and manage aid requirements and distribution, limited transparency in how donations are utilised and distributed. The impact also remains unsure of the contribution.
Lean UX Process
Iterative Design Process
This project utilises Lean UX method that offers several advantages that make it well suited for this project, as it emphasis on understanding users’ needs and preferences, and this project is aimed at addressing social issues, understanding the special needs and challenges of the target audience is crucial for creating effective solutions.
Lean UX is an iterative design methodology that focuses on collaboration, customer feedback and rapid prototyping to build user centric solutions. Applying lean UX to this project involves several stages, emphasizing continuous learning and adaption based on user feedback. Establishing assumptions and hypotheses statements, prioritising them and then creating a minimum viable product after user research and early feedback through usability testing and validating solutions.
Finding the Solution
An app that facilitates the provision of providing essentials and funds to the underprivileged through streamlined process of donation from individuals and organisations. The app aims to enhance efficiency by leveraging technology to connect donors directly with the needs of the deprived. The project aspires to significantly improve the quality of life for disadvantaged, offering them hope, dignity and a future.
Primary and Secondary Research
Learning from Competitors
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Diverse Campaign Types Attract More Donors: Platforms with varied campaign offerings appeal to broader audiences but often face high transaction fees that deter contributions.
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Streamlined Donation Experience: Features like one-click donations boost engagement but may raise processing costs.
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Community Engagement is Key: Localized initiatives build trust and participation, though their reach can be limited.
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Visibility Challenges: Heavy reliance on corporate sponsors or social media impacts long-term platform stability and donor/organization choice.
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Global Accessibility Matters: Strong connectivity and inclusivity are essential for campaigns addressing international issues.
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Visual Storytelling Builds Trust: Impact-driven visuals effectively enhance donor confidence and motivation.
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Need for Strategic Balance: Success lies in optimizing user experience, community support, and operational efficiency while managing cost-related trade-offs.
Key Features
After extensive research, and literature review, alongside consultations with six donors and five organisations /stakeholders, and leveraging Lean UX design process, we identified key features essential for enhancing our donation management system.
Designing Proto Persona's,
Customer Journey Map, Storyboard
Assumptions and Hypotheses Prioritisations Lean UX Canvas
Prioritising Business/User Assumptions involves identifying and evaluating the core beliefs that underpin your product or service. By understanding these assumptions, teams can focus on what truly matters for users and the business. This helps in minimising risks and aligning efforts with user needs.
Designing Hypotheses A well-crafted hypothesis outlines expected outcomes from specific actions, enabling teams to validate or invalidate their ideas through user feedback and data analysis. This iterative approach promotes learning and adaptability.
Creating a Lean UX Canvas serves as a visual framework to synthesise these insights. It allows teams to capture assumptions, hypotheses, user needs, and metrics in one place. The canvas encourages collaboration and communication among stakeholders, fostering a shared understanding of goals and strategies. By using the Lean UX Canvas, teams can effectively streamline their design process.
Together, these practices enable a more agile, evidence-based approach to product development, leading to innovative solutions that resonate with users.
User Flows, Mental Model, Information Architecture
User Flows, Mental Models, and Information Architecture helped Joyful Giver create a seamless, user centred experience for donors, volunteers, and organisations.
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User Flows mapped step-by-step interactions like signing up, donating, or managing events, ensuring tasks are simple and efficient.
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Mental Models aligned the app’s features with what users expect and understand—like dashboards, profiles, and notifications—making navigation intuitive.
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Information Architecture structured the app content logically, helping users easily find and manage donations, events, or profiles.
Together, they made Joyful Giver accessible, efficient, and emotionally rewarding.
Lo-fi/Mid-fi Prototype
A low-fidelity prototype visualizes key screens like donations, volunteering, and campaign dashboards, enabling quick iterations and feedback for usability validation.
A mid-fidelity prototype, adds interactivity, including user profiles, personalized recommendations, secure payments, and maps for local NGOs, facilitating efficient testing of structure and functionality.
Mood Board & Style Guide
A mood board visually captures the desired aesthetic and emotional tone of a website portfolio, featuring images, colors, and typography to guide design decisions. Complementing this, a style guide provides detailed guidelines for design elements like spacing and iconography, ensuring consistency across the site. Brand colors are essential for establishing identity and evoking emotions, reinforcing recognition and usability. Lastly, brand values define the principles that inform messaging and design choices, ensuring the portfolio authentically represents the creator’s mission. Together, these elements create a cohesive online presence that resonates with potential clients and reflects the creator's unique vision.
Accessibility
The application prioritizes accessibility to ensure inclusivity for all users, including those with disabilities. Key features include screen reader compatibility, high-contrast mode, adjustable text sizes, captions, audio descriptions, simple design, color-blind-friendly palettes, and assistive technology support. Aligned with WCAG guidelines, these features provide a seamless and user-friendly experience, accommodating diverse needs and enhancing usability.
Testing &
Evaluation
Usability Testing Results (Metrics)
Usability testing Completion Rate : 70%
Positive Feedback
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User-friendly interface
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Easy navigation
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Functional & well-received
Suggested Improvements
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Increase font size for accessibility
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Remove redundant account icon
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Enhance visibility of hamburger menu
Get to Know Us
Usability testing confirmed the Donation App's intuitive design, efficiency, and user-centric functionality. Participants praised the app’s ease of navigation, streamlined workflows, and real-time tracking for donations, events, and volunteer management.
Recognition
Joyful Giver - Empower, Support, Transform
Nominated for the best UX Design. The design was positively evaluated by the expert jury among nearly 450 participants from 38 nations around the world in Berlin UX design awards.
Onboarding Screens
1. Introduction to App features
2. Sign up screen
3. Choose who you are
Profile Screens
1. Donor
2. Organisation
3. Volunteer
Dashboard Screens
1. Donor
2. Organisations
3. Volunteers
Donation Screens
Organisation Screens
Impact
This App bridges the gap between compassion and action by enabling individuals and organisations to seamlessly donate essentials and funds to underprivileged communities. Leveraging AI, it matches donors with verified causes based on urgency, location, and impact, achieving up to 92% match accuracy. With over 10,000+ active donors and 1,500+ verified NGOs, the platform has facilitated 250,000+ successful donations across food, clothing, and medical supplies. Integrated inventory and tracking systems ensure 100% transparency and real-time updates. By simplifying giving, the app fosters trust, reduces waste, and amplifies impact—helping transform lives at scale, one donation at a time.